Lingerie Rocks

20 January 2019


French Lingerie Rocks The World!

Following the success of its "Lingerie, Mon Amour" Show in January 2017, Promincor - Lingerie Française (Association for the Promotion of Corsetry Industries) and the DEFI (Committee for Development and Promotion of French Clothing Industry) once again bring together leading French Lingerie brands for an exceptional Parisian Show on January 20, 2019 at 8:45 p.m. (local time), which will be live-streamed on Lingerie Francaise website.

A true musical Show
Fourteen prestigious French Lingerie brands (Antigel, Antinéa, Aubade, Chantelle, Empreinte, Eprise, Epure, Implicite, Passionata, Lise Charmel, Lou, Louisa Bracq, Maison Lejaby, Simone Pérèle) and four French guest-designers will present their latest collections to an audience of 600 people including media, influencers and international buyers. This year, the Show will have a rock twist with a live concert, exceptional production values, and dance pieces as a contemporary ode to excellence.

With the theme "Parisian Rock", French Lingerie, renowned across the globe, will display the heritage, know-how, passion and innovation of its iconic brands. As for a century, French Lingerie continues to be synonymous with fine craftsmanship, talent, creativity, audacity, elegance and refinement.

An ode to all women!

At a time when the body has become more subject than object -when we no longer expect perfection or submission to unrealistic ideals; when we welcome a spectrum of body types - curviness, androgyny and the unconventional - French Lingerie, fitting women from A to H cup, exalts its diversity and international success.

This event is being produced with the help of the DEFI, Committee for Development and Promotion of French Clothing Industry. The latter promotes the French apparel industry and showcases its products, know-how and enterprises both nationally and internationally.

A prestigious casting for an exceptional show

Organizer: Promincor - Lingerie Francaise
Promincor Board: Alain De Rodellec / Karine Sfar,
assisted by Ulyana Sukach / Laurence Bazin / Christelle Perz / Christine Beauduc
Sponsor - Partner: DEFI - La Mode de France

Art direction: Frédéric Fontan, assisted by Fabien François
Show Direction: Frédéric Fontan, assisted by Janique Lefebvre
Creation and production agency: Alfalibra
Scenography: Frédéric Fontan and Fabien François
Choreographers: Frédéric Fontan assisted by Loïc Dubois
Guest choreographer: Kevin Vivès

Production managers: Marine Bouillot-Boulinguez and Livia Rey
Stylist: Hiron, Frédéric Fontan and Livia Rey
Hairstylist: Stéphane Bodin
Make-up artist: Delphine Gemier
Music: Hyphen Hyphen

Key visual photo: Guillaume Thomas

Live streaming: ViewOn
Video Montage: Horizon Pictures

Press Relations agency: Akagency - Aleksandra Kawecki
ePR: Laura Albouy


For all press inquiries, interviews, reports, and visual content:
Press Contact: AKAGENCY
Aleksandra KAWECKI and Jennifer SIENG
+33 (0) 1 44 88 21 25
+33 (0) 6 82 30 35 57
Press release

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